Air. Font. Through. Perfection.
With a brand identity that expresses beauty, perfection and air, ACP needed a font that would incorporate these attributes. We created ACP Air, a slab serif font, slightly wide, thin, which has as its main finishing elements the bird’s beak, the ACP logo.
The font expresses the elegance of the design and the precision of the technology, elements that give quality to the company’s products. With an applicability both online and offline, the font has become an essential tool for building the brand environment of the company.